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Tonic Mag Hoody and T-Shirt

Wieger Buurma, co-founder and Head Shaper of Appletree, joins The Generic this week to discuss the story and history of Appletree as a brand, its unique production processes, and board design in general.

This was an episode we’ve been looking forward to for a while. I had the pleasure of meeting Wieger back at the Kitesurf Armada event in the UK in 2019 and knew Liam would enjoy picking his brain on all things board building. Wieger also gives us some insight as to what 2023 looks like for their business and board line up.

Mon 20th Feb, 2023 @ 12:30 pm

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